Client Overview
Inter Finance Holding is a Bulgarian holding company with more than 20 years of history and 8 companies across 6 sectors, from finance to healthcare. Presenting that portfolio credibly to international investors, partners and acquisition targets required a corporate site that speaks their languages, literally: DomGrid delivered it in Bulgarian, English and German, together with the holding’s brand identity.
Client’s Challenge
- Portfolio Complexity: Eight companies across six sectors needed coherent presentation under one roof.
- Investor-Relations Language Gap: German-speaking investors are a real audience most Bulgarian corporate sites ignore.
- Brand Consistency: The holding needed an identity deployed across its whole presence.
- Credibility at Holding Scale: Twenty years of history had no digital presence matching it
Objectives
- Build the Portfolio Architecture: One page per company linked from a central Companies hub.
- Go Trilingual: Full BG, EN and DE versions for the investor-relations audience.
- Communicate Scale Immediately: A stats block delivering the 20-plus years, 8 companies, 6 sectors story in the first scroll.
- Deploy the Brand: Identity created and applied across the holding’s presence.
Strategy and Solution
Research and Analysis
We reviewed how European holding companies structure investor-facing sites and confirmed that per-company pages plus a scale-communicating hub is the pattern investors expect, with German-language availability as a differentiating trust signal for the DACH audience.
Strategy
- Companies Hub: Individual pages for all eight portfolio companies linked from one central hub.
- Trilingual Delivery: BG/EN/DE via TranslatePress with consistent structure across versions.
- Scale Signals: Stats block, About narrative and a structured contact funnel.
- Brand by DomGrid: Logo and palette created and deployed holding-wide.
Implementation
We built the portfolio-of-companies architecture with the Companies hub, implemented all three language versions, deployed the new brand identity and configured WP Rocket for performance.
Final Results and Summary
Outcomes
- Investor-Ready Presentation: The portfolio reads coherently to international audiences.
- German Included: A rare trilingual delivery serving DACH investor relations directly.
- Every Company Findable: Eight individual pages act as separate organic entry points.
- Confirmed DomGrid Build: Attribution in the site footer.
- Measured Performance: As of July 2026 the live site scores 97/100 for desktop performance in Google Lighthouse, with a largest contentful paint of 1.3 s.
Summary
Inter Finance Holding now presents twenty years and eight companies the way international investors expect: structured, scaled and in three languages including German. The site and the brand identity behind it were both delivered by DomGrid.
